Restaurant Musings
Kids’ Menus & Placemats: What Actually Keeps Families Coming Back
It’s Thursday at 5:30 pm at your restaurant. In walks a family of 5. The parents are tired. The four-year-old is the loudest one in the entire restaurant. Everything that happens in the next ninety seconds — whether someone hands that kid something to do, whether the…
How Often Should a Restaurant Update Its Menu? It Depends.
Ask ten restaurant owners how often they update their menu, and you’ll get ten different answers — and most of them will be guesses. Some operators reprint every time a supplier raises a price. Others are still running the menu they launched at opening, five…
How Waterproof Menu Printing Works & Why It Beats Lamination
Most restaurant operators already know they need more durable menus. The question is usually what to do about it. Lamination has been the default answer for years — familiar, accessible, good enough. But “good enough” is doing a lot of work in that sentence, and once…
Waterproof Menus for Casual Restaurants and Fast-Casual Chains
A popular fast-casual restaurant menu touches forty hands before noon. Even when put out on a Monday, they won’t make it to the end of the week. It gets stacked wet, dragged across sticky tables, and handed to kids who treat it like scratch paper. Most restaurant…
Fine Dining Heavyweight Menu Paper: Why Paper Stock Matters
Restaurants will spend $800 on a light fixture and $4 on the paper their menu gets printed on. Nobody notices the fixture. Everyone touches the menu. Think about this: your menu gets picked up before the bread arrives, handled three or four times during the meal, and…
The COVID Years & It’s Effect
Where do go from here? Obviously, it has been bittersweet. Lets dive in some more. The Bitter Unfortunately many had to close their doors due to some of the following: Volume of business Staffing Inability to set up outdoor seating Leasing not owning. Supply chain…
Restaurant Menu Printing Tips
Printing restaurant menus is a crucial part of running a successful food business. It is the first point of contact and first impression of your overall operation with your customers, and it sets the tone for their dining experience. Here are a few restaurant menu…
Why Waterproof Menu Paper is Better Than Laminated Menus
Restaurants have been using laminated menus for years. It is a cheap and easy way to protect your menus. These menus can withstand spills and stains, but they are not completely waterproof! The laminated menus, for the best protection, require an edge seal which is…
Create A Restaurant Menu From Scratch
As you know, your restaurant’s menu is your business’ calling card. Ensuring that your menu is sharp, clear, and able to engage the diner will ensure more business per table. Although the thought of creating a restaurant menu from scratch can seem like a…
Restaurant Menu Printing Best Practices
Restaurant owners and managers have many important items on their plates (no pun intended). All restaurants, bars, cafes, cafeterias, and other food-service businesses have one thing in common: they all have menus. You would think that would make it easy to choose the…
TikTok Restaurant Marketing is Changing the Restaurant Business
TikTok is the fastest-growing social media platform, shaking up industries across the board. From the restaurant business to retail to sports and more, those who can tap into TikTok restaurant marketing potential have the advantage of reaching a considerable number of…
Expanding A Restaurant’s Digital Landscape
All business owners should use the internet and digital platforms, especially in the restaurant industry. A digital presence can make or break even the most incredible business model or award-winning chef’s restaurant. Whether a restaurant has one store or over…
Restaurant Guest Experience: Future Proof It
The financial future of the United States and the world at large seems uncertain at the moment. With markets bouncing around and inflation skyrocketing prices for fuel and especially food, restaurants should consider some intelligent investments to enhance the…
1-Star Google Reviews of Restaurants Used by Scammers To Extort Them
If you’re a restaurant owner, you have a lot to manage: food deliveries, employees, payroll, the health department, your website, social media, and countless other factors that go into running a restaurant. Recently, a story has gotten media coverage that…
3 Biggest Sins in Menu Design
Creating a menu for your restaurant is no easy task. We recommend you hire a professional restaurant menu printing designer to make sure your menu is the best it can be. However, if you wish to design one on your own, here are 3 super important things to be mindful of…
Retaining Restaurant Workers: New Ways of Hiring
Paid time off, retirement, tuition and childcare are all more common now than they were before the pandemic as companies look to remain competitive. Retaining restaurant workers has been hard. Labor has been so short that some operators are slowing down expansion…
Uncertainty for The Restaurant Industry During COVID Times
When it comes to the restaurant industry and the coronavirus vaccine, the only thing certain is uncertainty. When will restaurant workers be able to get the shots? Should employers mandate vaccinations? Is that even legal? Do kitchen workers need the vaccine as much…
Preserve Outdoor Dining: Restaurants Press Mayors To Act In A New COVID World
The National Restaurant Association has asked a coalition of civic leaders to maintain the concessions that allowed sidewalk and StreetSide structures to pop up during the pandemic. With outdoor dining under fire in some cities, the National Restaurant Association…
New Restaurant Technology: Are you ready for the next generation?
Over the last decade, the restaurant industry has seen incredible progress in the variety and performance of new restaurant technology that empowers QSRs and fast-casual chains. The problem, though, is that each of these tools has traditionally had a standalone…
The Impact of the Delta Variant On Restaurants Will Look Different
Last week we wrote about restaurant executives expressing caution on the delta variant and how it is changing the restaurant industry, Outside of Chili’s, chain executives said they saw little evidence of any sales decline because of the latest wave of infections….
Are Food Delivery Services Your Best Option For Online Ordering?
Attention restaurants: Customers really like ordering from your website or app. Many of them like it better than ordering from a third party like DoorDash, Grubhub or Uber Eats. In fact, a lot of people would even rather call you on the phone than do that. That is…
The Restaurant Industry: More questions Than Answers
When it comes to the restaurant industry and the coronavirus vaccine, the only thing certain is uncertainty. When will restaurant workers be able to get the shots? Should employers mandate vaccinations? Is that even legal? Do kitchen workers need the vaccine as much…
The Pandemic Forced Restaurants To Get More Creative Than Usual This Year
The upshot is that many of the solutions worked so well they’ll probably outlast the virus. Here’s a look at a handful of winners. Curbside Pickup Count curbside among the many old-fashioned services that found new life amid the pandemic. Restaurants quickly realized…
Restaurants Push Back on Shut Downs
The National Restaurant Association says science has yet to prove restaurants spread COVID, and urged governors to help the industry survive. The National Restaurant Association is pushing back on governors’ re-closings of restaurant dining rooms, arguing in a…
Delivery Fees And Other Thoughts During the Pandemic
The pandemic has been a good thing for the business of delivering food to consumers’ homes. Sales have been a legitimate lifeline for a lot of restaurants, especially casual dining and other concepts that needed the takeout business. And consumers have needed it, too,…
The 3 Attributes Driving Customer Satisfaction in 2020
So while there is a lot of disruption in the economy, there has never been a better time to measure customer satisfaction than when more people than ever are ordering for pickup. Almost 82% of consumers placed an online order for pickup orders because of COVID-19,…
NYC Restaurants & COVID-19
Covid-19 has changed New York City’s restaurant culture more than any event since Prohibition. The most obvious effect, happening now and getting worse by the week but already dismal to contemplate, will be the death of hundreds and possibly thousands of small,…
Restaurant Menus In A Post COVID-19 World
COVID-19 has changed the way restaurants are presenting their menus and has created new challenges. The important issue is: What will make the customer feel most comfortable? The biggest challenge for the restaurant owner will be time. With limited seating capacity at…
Restaurants After COVID-19: What To Know
As we evolve from this pandemic that has totally changed the way restaurants will serve their customers, here are a few things to consider for restaurants after Covid-19. Menus Disposable single-use paper menus with be the standard for restaurants after Covid 19. For…
Choosing The Best Menu & Display Type For Your Restaurant
There are a lot of different ways to go about presenting your restaurant’s food choices to your diners. But with so many different ways to do this, there are quite a few factors that will determine the right display type and menu options for your restaurant…
A Better Customer Restaurant Experience: Design Ideas
Aesthetics and comfortability in conjunction with great drinks, food, and service are what make a truly successful restaurant work. When a diner can check all of these boxes when eating at your establishment, it means they’ve had a great overall experience and…
Keeping Restaurant Goers Happy With Clean Menus
Have you ever walked into a restaurant, sat at a table, and noticed the menu’s on the table or that the wait staff handed you is greasy, dirty, or marred in some other way? And the worst part is you can feel it when you hold the menu. How did that make you feel…
Restaurant Menu Paper Options Can Make For Great Impressions
Just like setting up your restaurant properly requires planning for food, appliances, location, and so on; so too is it important to make sure that you’re putting as much effort and focus into developing your menu. Costs can vary greatly for different …
Get Positive Yelp Restaurant Reviews
There are a few different user-generated review platforms on the internet for things like restaurants, venues, museums, and things to do. Yelp is one of the original and still most popular when it comes to restaurant reviews and having a high Yelp score can be the…
Kids’ Restaurant Experience Are Important
Because millennials got married and started to have children in their 30’s the next 10 years is going to see a big uptick in “kids” as customers. That is why a kids’ restaurant experience should not be overlooked. It’s no surprise that the level of their…
Creating A Unique Restaurant Menu
There is more to a unique restaurant menu than stand out food choices. Let’s take a minute and look more carefully at menu design and why using waterproof die-cut paper opens up a huge world of possibilities to the way you can design your menu. Good looking,…
Understanding Restaurant Menu Design Psychology
When you next peruse the menu at your weekly restaurant spot, don’t just get the usual. Stop for a minute and look closely at the design of the menu and feel out what is eye-catching — this will help you in understanding restaurant menu design Think of it…
Updating Your Restaurant Menu With A Successful Launch
Updating your restaurant menu can come with some trepidation. Why change it if its working? What if our customers don’t like the new look or the new items? What if the new pricing model scares people away? These are all negative ways to think about launching a…
The Menu Store, Inc. Receives 2019 Best of West Babylon Award
Press Release FOR IMMEDIATE RELEASE The Menu Store, Inc. Receives 2019 Best of West Babylon Award West Babylon Award Program Honors the Achievement WEST BABYLON October 7, 2019 — The Menu Store, Inc. has been selected for the 2019 Best of West Babylon Award in…
10 Restaurant Marketing Ideas To Increase Business
Running a successful restaurant means more than just great dishes and cocktails. It is a business which means putting some focus on a marketing strategy to increase your patronage.









































